LEGO Collection x Target New Limited-Edition Collaboration Announced

Credit: Target

Yesterday, Target announced its limited-edition collaboration with the LEGO Group, called LEGO Collection x Target. Just in time for the holidays, this lifestyle series includes home goods, pets, toys, gifts, apparel, and accessories for kids as well as adults.

The official Target press release states:

Last year, more than 80% of families who purchased a LEGO set spent more time building together than any other leisure activity. Now, Target and the LEGO Group are working hand in hand to reimagine the brand’s iconic colorful bricks into a myriad of items that give guests even more reason to come together through a curated assortment that celebrates self-expression.

LEGO Collection x Target Products

Items announced in this collection include hoodies, puffer jackets, pajamas, fanny packs, storage boxes, and tumblers. Not only will these products make great Christmas gifts, they will likely become collectors items due to their limited-edition release.

Here’s a sneak peek at some of the apparel items. The puffer jacket and hat have to be my favorites. I love the bright colors that look just like LEGO bricks. Now that it is getting colder I want to wear them soon!

This collection is very inclusive which is reflected in the sizing options. Sizes range from XXS-4X in women’s and S-5XLT in men’s. Adaptive and sensory-friendly options for kids and baby are also offered.

Almost 300 items are a part of this collection. The price range is from $1.50-$120, however most items will retail for under $30.

Take a look at these LEGO tumblers! Don’t they look like the LEGO minifigure cups? I wonder if they will also have some with handles.

We love shopping at Target for LEGO sets, because you can frequently find LEGO sets on clearance and on sale at Target. Now that we can buy clothes, accessories, and home items we can decorate our house with LEGO even more!

Here’s a look at more clothes and pajamas. I love the matching PJ sets.

Even the family dog can dress in LEGO gear! The accessories and bags are also really cool looking.

I wondering if anything comes inside of these LEGO gift boxes, or if they are empty for you pack on your own.

LEGO Collection x Target Website

The LEGO Collection x Target website features a really awesome section with downloadable LEGO fun for all. The whole family will love downloading PDFs with really fun activities. Visit the website for:

• Playful Builds: Step-by-step LEGO instructions for the whole family.
• Creative Activities: Print LEGO coloring sheets, dot-to-dots, and more.
• Family Fun Night: Host a movie night with LEGO cookie cutters, forts, and more.
• Digital Designs: Download LEGO backgrounds for your phone, desktop, or Zoom.

The LEGO Collection x Target will be available starting in early December. Will you be buying any of these new products? What items are you the most excited about? Let us know in the comments!